Tailored proposal for digital marketing & ecommerce





Prepared by for

"Fashion is the armour to survive the reality of everyday life."  

High fashion x Powerful marketing

Thank you for this exciting opportunity to grow your brand

Ruby Thomas, CEO -
We are thrilled to have the opportunity to present you this proposal for the robust marketing campaign we have crafted for your vibrant brand, . 

It's our understanding that mixes classic allure with contemporary innovation -- a truly unique combination we are keen to highlight.
To achieve this, we propose a multi-faceted approach that integrates search engine optimization (SEO), pay-per-click (PPC) advertising, and engaging online content. 

By meticulously implementing and managing these strategies, we will cultivate a unique, impactful brand persona that accurately represents 's blend of timeless and current styles.
As we bring a substantial customer base who resonates with your brand and loves your products, we believe this partnership can be a pivotal turning point for your brand. Together, we can take to new heights.

Demand is more than digital...

isn't just a digital marketing and ecommerce firm; we're passionate innovators in the fashion and design space, pushing creativity boundaries to elevate businesses. 

Despite significant growth, we've kept our bespoke feel, providing personalized, efficient solutions to our valued client partners.
In the fast-paced digital world, staying ahead can be tough. But our expert team of marketers, SEO experts, web designers, and strategists help businesses navigate these challenges to achieve their goals.

helps businesses create compelling narratives, and deliver memorable online brand experiences. 

Strategic steps to digital domination

We're recommending a robust digital marketing strategy encompassing PPC (Pay-Per-Click), SEO (Search Engine Optimization), and influencer marketing plans.

We plan to upgrade your ecommerce platform, improving user experience and conversions with efficient design, product images, and simplified checkout. AI chatbots and tailored recommendations will enrich the customer journey. We recommend a crucial email marketing initiative, with welcome emails, style advice, promotions, and cart reminders. Partnerships with relevant influencers are also advised. 

Read on below for more specifics about the campaign activities.

Our actionable plan to help you win

1. PPC advertising

Our PPC strategy involves developing a targeted online ad campaign focusing on fashion and fantasy-related search queries on major search engines. We'll craft compelling headlines, engaging ad descriptions and clear calls to action aiming to drive high-quality traffic.



2. SEO

In terms of SEO, we plan to increase your online visibility by optimizing your website content with appropriate keywords, meta tags, and high-quality backlinks. A comprehensive approach combining technical optimization, content marketing, and link building will enhance user experience and boost your organic rankings.

3. Influencer marketing

We also see great potential in leveraging influencer marketing. We propose to partner with key fashion influencers across diverse social media platforms to promote Fashion Fusion's products within their content, give personal reviews and inspire their audience to explore and purchase your clothing line.



4. Email marketing


We strongly urge the implementation of an imperative email marketing initiative. This is a multi-faceted campaign that encompasses several key components. Firstly, we suggest the distribution of welcome emails. These would act as an initial warm greeting to prospective customers, creating a favorable first impression.

Crafting a bespoke online experience

Below is a timeline and summary of the actions that we'll take in reimagining your ecommerce experience from the viewpoint of a luxury online shopper.

1. Assessment & SWOT
The first step in the process requires a detailed assessment and understanding of the current state of the platform. The overview should focus on the strengths, weaknesses, opportunities, and threats involved in the current design and functionality of the ecommerce platform.
2. Develop the vision
In the second stage, a clear vision should be developed for the new ecommerce platform. This vision should include goals for the platform's design and functionality. The vision should have the following specifics cater to refined tastes of customers and enable seamless navigation.
3. Platform re-design
The third step is the design phase. In this phase, wireframes, prototypes, and design layouts need to be created for the new Fashion Fusion ecommerce platform. Attention should be given to the visual appearance, color scheme, font, and ease of use of the platform. 
4. Development
The fourth step is the development phase where the actual building and coding of the new ecommerce platform happen. Navigation between different sections should be seamless for users, appropriately represented categories, and easy access to the shopping cart. 
5. Test & deploy
The final step is testing and deployment. Testing needs to be performed to ensure there are no broken links, loading issues, payment problems, or checkout difficulties. Multiple types of testing methods should be used, including load testing, integration testing, and mobile compatibility testing, among others. 

Can you put a price on elegance?

Our budget for the digital marketing campaign is strategically allocated to maximize ROI across various areas such as SEO, PPC, content creation, and mobile marketing. 

We aim to cost-effectively grow our audience, drive traffic, foster brand loyalty, and boost sales.

We've added a special partner discount as we truly value this relationship and are committed to being a powerful ally to .
Digital marketing & development budget (6 months)
NAME
Items
RATE
QTY
PRICE
NAME
Research & planning
RATE
$2,500.00/qty
QTY
PRICE
$2,500.00
NAME
Influencer outreach
RATE
$2,100.00/qty
QTY
PRICE
$6,300.00
NAME
Content development
RATE
$1,500.00/qty
QTY
PRICE
$9,000.00
NAME
SEO campaign
RATE
$1,750.00/qty
QTY
PRICE
$10,500.00
NAME
PPC campaign
RATE
$3,200.00/qty
QTY
PRICE
$19,200.00
NAME
Ecommerce store revamp
RATE
$58,000.00/qty
QTY
PRICE
$58,000.00
SUBTOTAL
$105,500.00
Partner discount
15%
Discount total
$15,825.00
VAT
$8,967.50
Grand total
$98,642.50

Lets make magic together

Ready to kick-start your journey to success with style? Get started with a simple click below. 

Let's join forces, learn together and achieve unparalleled results on this riveting adventure. Your success story starts here, and we're thrilled to be part of it.